Amazon Pinpoint

Amazon Pinpoint is a flexible and scalable outbound/inbound marketing communications service. You can connect with customers over channels like email, SMS, push, or voice. Amazon Pinpoint is easy to set up, easy to use, and flexible for all marketing communication scenarios. It enables you to segment your campaign audience for the right customers and personalize your messages with the right content. Delivery and campaign metrics in Amazon Pinpoint measure the success of your communications. Amazon Pinpoint can grow with you and scales globally to billions of messages per day across channels.

Five Pillars of Amazon Pinpoint

User Management

Audience Management

Targeting

Channels

Campaign Insights

Advantages of Customer Engagement with AWS

Speed

Deliver SMS, email, mobile push, and voice messages in milliseconds

Security

Control data exposed in your messaging and ensure compliance

Reliability

Ensure your messages reach customers across the globe

Scalability

Scale your messages from 1 to 1 billion without worry

Integrate

Easily integrate with the rest of the AWS ecosystem to create transformative customer experiences

What We Do in Amazon Pinpoint

We help companies automate and optimize their customer engagements activities using Amazon Pinpoint:

We help manage complete customer engagement using Amazon Pinpoint, including building relevant campaigns across the various customer lifecycles
Provide a holistic view of customer behavior, both online and offline
Build and utilize powerful Machine Learning models for decision making across different customer activities. Some examples are: recommendation systems, precise customer segmentation, natural language bots, and content optimization for a seamless digital experience. This enables organizations to improve customer personalization, analyze and categorize customer behavior, and perform real-time customer data analysis
Provide guidance on other AWS services for possible integrations that add value to business processes, increase efficiency, enable automation, and achieve marketing goals