AWS re:Invent 2018

AWS re:Invent 2018

Event Details: At re:Invent 2018, you can expect deeper technical content, more hands-on learning opportunities, and more access to AWS experts than ever. The return of our two-hour workshops and our hackathon program means that you can dive into solving challenges and working on a team. The chalk talks and builders sessions give you the opportunity to interact in a small group setting with AWS experts as they whiteboard through problems and solutions. We have many more opportunities this year for you to interact, build, and learn, so you can get the most out of re:Invent.

Each year at re:Invent, we bring you over a thousand sessions, chalk talks, workshops, builders sessions, and hackathons that cover AWS core topics and embrace the emerging technologies we are developing. re:Invent 2018 will be no different. You will find sessions that cover topics that you have seen in past years: databases, analytics & big data, security & compliance, enterprise, machine learning, and compute, to name a few. This year, you will be able to cross-search these topics in the session catalog, so you can really drill down and find the sessions most pertinent to you.

[Know more about the Conference]

About Idexcel: Idexcel is a Professional Services and Technology Solutions provider specializing in Cloud Services, Application Modernization, and Data Analytics. Idexcel is proud that for more than 20 years it has provided services that implement complex technologies that are innovative, agile and successful and have provided our customers with lasting value.

Anand Allolankandy – (Sr. Director Technical Sales & Delivery at Idexcel) will be attending this event. For further queries, please write to anand@idexcel.com

How Can The AWS Cloud Enhance IoT Solutions?

AWS cloud enhance IoT solutions

The Internet of Things is a technical field that has garnered some of the most significant impacts in recent time. AWS IoT provides global scale and enhances security needed to collect data across millions of devices and sensors; this, in turn, is required to build end-to-end IoT solutions and applications to create, manage, and service smart, connected products without incurring any hassles managing additional infrastructure.

As the market-leading cloud provider, AWS IoT and the AWS cloud provide a global footprint of regions and a broad set of services, which are necessary to compute data, manage databases, storage, and secure device connections; this further helps aid management and helps to procure other IT resources needed for IoT processing.

From futuristic ideas that aim to revolutionize the entire economy to facilities created to improve daily life, we show the best IoT cases through examples taken from some of the best international companies.

Closer to the Needs of Clients
Connected agents bring companies closer to their customers because they offer information that can help them understand how they use their devices, as well as what they like. In a way, it is similar to the agile methodology in software development. Companies make updates, which are further introduced into the production process to obtain feedback from users to decide on the next steps they should undertake. The same agile approach is further refined with the answers provided by the various connected products; all this information can be used in hardware development to help companies provide customers with the best possible outcomes.

Products That Evolve
Thanks to the IoT, one of the Spanish based technology company has redefined the parking experience with the use of its mobility solution. With more than 40 years of experience of parking in the streets, they developed an application to improve parking areas in cities by connecting parking meters, smartphones, parking sensors, controllers, and vehicles used to control and monitor the system. In this way, they helps citizens in their daily challenges of parking and the nuances related to it. Also they established a base for the city of the future; everything contributes towards a smarter future and helps the city remain connected to the needs of its inhabitants.

The Product is The Interface
For years, we have become accustomed to “mid” interfaces, such as a keyboard or mice for a computer, or a remote control full of buttons for a television. A few years ago, “simulated” interfaces were created with the help of touch screens; this allowed new users, especially the elderly and the very young, to interact with products such as tablets and smartphones. Now, with connected devices, the interface is “direct”; the product itself is the interface that you can touch or have in your hands. With more sophisticated interfaces, such as those based on speech recognition, communication occurs naturally.

Reinvent Yourself, Thanks to the IoT
Another sector benefiting the most from the cloud is public services. The best example is one of the largest turbine manufacturers, who is responsible for the generation of 30% of electricity worldwide. The company uses the IoT to reinvent itself and, in this process, also reinvents the economic principles of the sector. The company employs hundreds of sensors and advanced analytics to improve the efficiency of its gas turbine fleet and estimates that, due to the enormous scale of its products, with the improvement of productivity by only 1%, the company can save hundreds of billions of dollars.

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How Cloud Migration will help Boost Security and Compliance

How Cloud Migration will help Boost Security and Compliance
Although the adoption of cloud services is becoming increasingly popular in the past few years, many organizations are still skeptical of migrating to the cloud due to security concerns. This outlook tends to emerge from a lack of exposure to the emerging potentialities of the modern cloud. However, the case has become precisely opposite—firms, no matter how small or large, can benefit immensely from cloud migration when regarding stronger security and compliances.

Cloud providers reassure organizations of seamless and hassle-free cloud migration and ongoing maintenance; they make the security and protection of third party data their priority because their reputation highly depends on the kinds of services they provide. Once this goodwill suffers a blow, their company sustains a considerable loss, which is certainly not favored.

The cloud providers render security with the help of following measures:

Safekeeping the Data
Cloud providers are not just any organizations; they have grown considerably and have become among the wealthiest companies in the world. Security concerns come to them not as a challenge, but rather as an opportunity. These companies have a highly skilled team of professional IT engineers that are capable of tackling any security danger that may occur. Take for instance the most prominent cloud provider—Amazon. Amazon’s security parameters are well above the average reach of hackers. Amazon and other cloud providers take protecting infrastructure and customer data as their top priority. They apply a significant portion of their budget to meet and often go beyond security expectations. Companies such as Amazon go through a series of exercises that ensure the protection of physical infrastructure and systems.

Shared Responsibility Model
A model that is implemented at the organizational level is the Shared Responsibility Model in which a cloud infrastructure provider is responsible for maintaining the physical security of its data center, including building access, network and server hardware, as well as monitoring the hypervisor in charge of the virtual machines. On the other hand, the customer is responsible for securing operating systems, applications, and data running on cloud accounts. This co-operation is established when both sides are happy and comply willingly. The benefit is mutual, thus, this model is generally upheld. With its implementation, the cloud providers render best practices for controlling access and limiting network exposures which result in a secured infrastructure.

Supply of Personalized Tools
Typically, cloud providers supply tools that complement cloud-based security management tools to help the organization defend their virtual environments. Take, for instance, Amazon Web Services (AWS) CloudTrail; it provides visibility into the actions being taken by both legitimate users and bad actors operating in the cloud environment and acts as an active vigilante for the entire operation. Other security tools such as firewalls, file integrity monitoring solutions, and centralized logging also remain functional and works together in conjuncture with cloud tools. Thus, it all adds further layers of security that are purposefully built for strengthening and monitoring the environment.

Besides security measures, cloud computing is also highly compliant with the modern day needs of an organization. They focus on cost-effectiveness and the ease of use while keeping in mind the procurement of untainted security measures.

Reduced Business Expenditure
From its advent, cloud computing engineers have strived to seek the betterment of the existing platform services. The financial aspect in organizations is of great importance to the engineers too. Therefore, a traceable shift can be seen in cloud computing as far as reducing cost is concerned. Cloud computing is much more affordable than a traditional data center as it works on a pay-as-you-go model. The building, maintenance and retrieval of data in conventional terms is costly and messy as opposed to cloud computing. Cloud computing uses real-time extraction that takes seconds to locate the data, while any modifications can be done without any harm to the existing data. The labor-force employed and time consumed in cloud computing is a lot less than traditional data centers which result in a more cost-efficient solution for the business.

Greater flexibility
Cloud computing enables organizations to become more agile and flexible through a variety of benefits. The cloud allows businesses to expand their infrastructure without any evident disturbance elastically. Organizations can instantaneously start using systems and applications on newly acquired cloud space without having to worry about the organizational insecurity. Instead, the human resource can work on their business strategies. Even for the IT professionals, who manage these clouds, their efforts can be oriented to other more strategic initiatives instead of a web of data complexity.

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Top Roles of Cloud Computing in IoT

Top Roles of Cloud Computing in IoT
Transformation is an ever going trend, which is becoming an absolute need of the hour in today’s fast paced world. With technology churning every bit of information in a refined new format, there is a lot of scope when it comes to data storage and manipulation.

As smart phones and social media begin to rule the roost, there is a lot of conversation happening around what’s coming next. The evident answer of the hour is, the Internet of Things or IoT. With the Internet churning out huge chunks of data every second, there is a pending strain on the data infrastructure, making it necessary to look for solutions to ease the use of data storage.

Since the rise of the Cloud, there is a massive shift towards using it as a means of storage for people and businesses alike. Given the scalability and the data dynamics, there is a lot of stress being given on the use of Cloud computing to make data available remotely.

Putting this scalability to use, the Cloud has proved to be an efficient tool for transferring data through the traditional Internet channels as well as through a dedicated direct link. The traditional method is not preferred extensively; however, at the same time, many businesses prefer to the use the direct link to transfer data to the Cloud, given the quality of the data and the security it ensures during the transfer phase.

This is not all; the Cloud has become an integral part of the Internet world. Simply put, the cloud can be termed as an enabler when it comes to IoT. The Cloud is undoubtedly an ideal solution to meet all data driven needs of businesses. As this technology is developing, it is providing an agile platform for developers to create meaningful apps to establish better data devices over the Internet.

How Cloud Computing Aids IoT?

The underlying idea behind IoT and the Cloud computing is increase efficiency in the day to day tasks, without disturbing the quality of the data being stored or transferred. Since the relationship is mutual, both the services complement each other effectively. The IoT becomes the source of the data, while the Cloud becomes the ultimate destination for it to be stored.

As we progress through the years, we will see a lot of changes happening; some of these changes will be gradual while others will be more rapid. Companies likes Amazon AWS, Google and Microsoft will become the undisputed leaders of Cloud IoT Services, making the challenge even more worthwhile.

As the Cloud gathers more attention and speed slowly, there are a multitude of Cloud service providers which are beginning to offer pay per use models to businesses. This way, businesses only need to pay for what the computer resources they use.

Some more Reasons which Highlight the Importance of the Cloud in the World of IoT are:

Reduced cost of ownership: Inflation is a never ending menace which every business has to face sooner or later. The Cloud technology provides ample resources to businesses so that they do not have to spend through the nose on setting up their infrastructure. In the absence of on-site systems, hardware and software, the IT department is more focused on their day to day up keeping activities, which are often an evident benefit with the Cloud.

Business continuity programs: The Cloud computing is capable of running businesses even in the midst of sudden disasters. Since the data is maintained on additional separate servers, there is no imminent danger to the private data, making the Cloud an indispensable part of Internet based firms.

How will the IoT and the Cloud Expand?

Startups: As more and more Cloud vendors pop up, startups will continue to evolve and become more efficient, making the technology flow stronger yet smoother. The transition from one source to another will become a cinch, making the Cloud a strong place to function.

Developing countries: The strongest and biggest source of revenue for the Cloud comes from the developing countries, as they are trying to play catch up with the times. However, this revenue will drastically dip, once these countries are able to adopt their technology to the Cloud, marking the adaptation as complete.

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Future of AWS Cloud Computing

Aws-Cloud-Computing

The extremely customizable cloud computing service provider, AWS has the potential of being the era defining cloud service provider. In a brief period of time it has envisaged an extremely trusted and rapidly expanding cloud infrastructure within its reach—a league which is further growing and dominating the computer and IoT market. It is through these defining parameters that one can easily foresee the tremendous change in cloud computing, dominated by AWS. Unlike its contemporary kinds, AWS aims at greater affordability, customization and “get what I want!” forces of the modern day market.

Market Expansion to Battle Competition

With the blasting expansion of digitalization and IoT (especial thanks to smartphone industries), the area of cloud consumption is indeed vast; vast enough that it can and will support the competitors. But, given that the consumer’s discretion is wise, one would opt for AWS at least for a trial, which seems, will be appealing enough to the consumers to embracing it forever. Other competitors are also well equipped, though. Long-tail cloud use cases that AWS won’t optimize and will continue to spring up. Today’s long-tail use case may be the size of the entire 2017 cloud computing market 10-12 years down the line: Google, Digital Ocean, Microsoft are well positioned to pick up what Amazon is proud to offer. But, as far as “need of the hour” is concerned, AWS has a better edge over these competitors.

With its expanding wings where AWS has already shook hands with Nokia for 5G, IoT and cloud services, it is further attracting attention and trust of the cloud consumers/service providers. People are willing to collaborate with AWS due to the gravity built around it. Apart from the goodwill privileges, AWS also readily caters to the modern day needs of cloud services. It allows its customers to have at their disposal a full-fledged virtual cluster of computers, available all the time, through the internet. Therefore, with its doubly tightened bow, AWS Cloud Services will surely overshadow its counterparts and expand its reach as the time progresses.

AWS Competitive Market Strategies

In a practical sense, any company won’t need more than one server until it has users it cannot accommodate. But, in consideration of cost reduction, one might as well rethink over maximizing the profit margin and that’s where AWS will stand high and apart. Having the low margin monopoly in its DNA, Amazon will sweep away the wandering expensive service providers. In the flux of growing enlightenment vis-à-vis cloud computing and its abounding expenses, likewise companies will obviously cut down their cost too to battle the competition, but to what end? They also have to keep up the brand value (as it has been so far carried). They offer services, which AWS also offers, at relatively higher prices. In the event, ultimately the consumer will be benefitting due to the cut throat competition and search of market domination. The prices will be marred down so low that cloud services become cheaper than internet connection. Had the infrastructure not been this wide, with this kind of demand that we see now a days, the same consumers would be facing crisis instead.

Even with respect to its service delivery, AWS stands higher than its counterparts due to its affordability, efficiency and trust. The success of AWS will depend on bringing the center of data mass onto AWS for transactional data. Besides that, other factors such as going up the application stack strategically will also help AWS climb the ladder of success. If the future cloud computing infrastructure demands what AWS is already offering, then it will be highly unlikely for other budding competitors to match steps with the success that AWS would have gained by that time.

Ground Realities of the Market

AWS is safer, cost effective and efficient as compared to its corresponding competitors. Google has proficiency over machine learning (part that defines it is putting greater efforts in machine development than cloud betterment) while Microsoft is good at solving nearly only 80% of the cloud computing needs and problems. So, while AWS brings exclusivity in its approach, it becomes sensible to think of it as a master of the arena. Every firm has its specialty in something and AWS has its in cloud computing. With proper grip over safety, affordability and reliance, AWS Cloud Services will continue to exhibit its mastery over cloud computing in the coming years.

Cloud computing is a sticky business—one has to keep continuing unless something very unfortunate happens and the company/individual has to switch to some other company. AWS delivers a promising cloud service that is capable of lasting with you for the lifetime. You won’t have to spend years and millions of dollars over inter-cloud transfer for AWS Cloud Services will not award you with any discouragement. It will let you keep your customer relation intact and blooming through its seamless services, acquiring its own success, thereby.

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AWS Lambda Serverless Computing

aws-lambda

Imagine a world where there are no servers, yet data management is also being performed with ease. This is the future of Cloud Computing, all thanks to AWS’s Lambda Serverless computing. With AWS Lambda, you can run your code without having to bother about servers. In simple terms, Lambda is an event driven computing platform which runs through event triggers and further runs the code to provide the output. In other words, instead of putting your code into a container or a virtual machine, you just load it into Lambda, sit back and let Lambda do the work for you. Just specify the triggers and you are set.

For example, an image which is uploaded into Amazon’s Simple Storage Service can be resized automatically through the Lambda feature. The Seattle Time uses this service extensively to resize mobile based images. Once companies create apps, they deploy them on services in order to run them extensively. However, for purposes of app deployment, it’s necessary to figure out the server space, database power needed and the storage space.

With Lambda in place, you can get rid of the possibilities of employing massive large applications and deploy an application with single action triggers. Fortunately, you only pay for the database computing power you use, which is priced at 100 millisecond increments of usage. Being the user, you have the power to choose the triggers you would like to employ, and how you would like to run them as well. As soon as the conditions are met, the triggers are deployed and the programs are executed.

When Does Lambda Come into Force?

Lambda works best in two situations. One situation involves the use of infrequent actions whereas the other situation comes into play when you want to build something efficiently and scale it quickly in terms of deployment. In both the cases, Lambda will provide a serverless approach, making it convenient for users to scale up, as and when required.

With Lambda, developers can concentrate on developing applications which involve heavy lifting in terms of application building.

At the same time, AWS has its own set of competitors, who have their own version of Lambda. For example, Google has Functions; IBM has an open sourced platform by the name of OpenWhisk, while Microsoft has invested in Azure recently. Being a trendy new platform technology, there is a lot of innovation which has gone into building the concept of serverless application deployment, making it the future of technology.

Technological Advancements

Lambda features can be used extensively with Amazon’s mobile based applications, commonly known as Amazon Mobile Hub. While this application is not being used to connect to the existing Lambda functions, it nevertheless is being used to create functions to equip them with API Gateway endpoints, which form an integral part of mobile apps.

However, there is one major drawback of serverless application deployment. With third parties in place, there are ways to free AWS Lambda workloads from lock in problems. Nevertheless, with the features’ in place, there is a lot of good technology and innovation which has gone to make this dream a true reality.

Everything you Need to Know About Docker on Amazon ECS

AWS-ECS-docker
ECS is all about building a production scale, auto scaling as well as monitoring the platforms to run different types of containers. In this guide, we will take some time to discuss the different components of EC2 Container Service (ECS) and how they fit in together like the pieces of a puzzle.
The main motive is to understand how to host, scale and load an application using Docker and ECS.

What is Amazon ECS?
Amazon’s ECS service is a container management service, which is not only easy to run, and stop, but also assists in managing Docker containers on a cluster of Amazon EC2 instances.
ECS integrates well with the AWS infrastructure, thereby allowing the users to operate their own cluster of Amazon EC2 instances. ECS is a managed service, which helps assist the deployment of containers without worrying about the infrastructure.

Components of ECS Docker:
• Cluster
• Container Instances: A container instance is ideal for running containers
• Container Agent
• Task Definition
• Service
• Task

How ECS components are connected?
Outside the main components, there are a series of supporting components, which makes it easier to fit in the puzzle.
• Elastic Application Load Balancers
• AutoScaling Groups
• Launch Configurations
• CloudWatch Alarms (for Auto Scaling)

Deploying your first task effectively
• Creating an ECS task
Within ECS, the Docker workloads are often categorized as tasks, which further contain multiple containers. All these task containers are usually located on the same machine.
• Define the service
By defining a service, one can understand how many task instances need to be run within the cluster.
• Create an ECS Cluster
Since tasks run on a container, these instances need to be registered within a cluster. This way, a cluster can be used to scale the cluster up and down, especially when it comes to running more containers.
• Create the stack
The final stack is the final screen of the wizard, which is just a summary of the task created, the service which was defined and the cluster configuration.

Amazon’s Tryst with the Cloud Market Determines its Revenues Trending

AWS Cloud Market
There is no doubt that Amazon’s web services are an outstanding piece of technology, especially when it comes to generating revenues. However, as recent trends begin to emerge, there has been a lot of commotion when it comes to dealing with competition. Microsoft’s Azure is beginning to overthrow Amazon’s market space, making the market conditions all the more volatile for the larger enterprises in the Cloud segment.

Amazon’s Tryst with the Cloud Market
As per a recent survey, statistics showed that Azure has beat AWS recently. As the Cloud Services grew, Amazon had clearly emerged as the lead and a preferred choice for Cloud Services. But as the survey concluded, with the maturity of the Cloud Services, more and more large enterprises are beginning to develop trust in other Cloud service providers, which caused a paradigm shift in the Cloud industry.

Despite having such a strong market share, there is a lot of attention which is being showered on Azure. Almost 66% of Iaas and PaaS vendors are comfortable with Azure, which highlights the dwindling market share of AWS in the Cloud industry.

Even with declining revenues, Amazon was able to see garner a lot of cash reserves during the first three months of 2017. If one was to compare Q1 of 2016 and Q1 of 2017, it would become relatively clear that the revenues have declined from 69% to 48%. This is the seventh quarter which is seeing a consecutive decline in the company’s Cloud based revenue.

Since Cloud computing is a commodity service, many enterprises search for better services at a lower cost. With competitors offering better services at cheaper costs, Amazon has a huge setback planned for it during this year. With competitors ranging from Microsoft to Google, and IBM to Salesforce, there is a lot which is at stake for the multibillion dollar enterprise.

Beating the Competition to gain a Competitive Edge
Amazon, when compared with its competitors like Google and Azure, is known for providing clean Cloud infrastructure to its customers. In addition to the AWS services, Amazon has also launched the Amazon Chime and the Amazon Connect, which will mean that customers can host online meetings in a much more safe and secure manner.

Having said this, with new centers opening up in France and China, Amazon is partnering with NASA to provide high resolution video broadcast from space. As more and more services get added in the enterprise’s kitty, there is a lot to look forward to with respect to Amazon’s expanding outreach, despite the competition.

As the company still controls 40% of the Public Cloud market, there is still a lot Google, Azure and IBM need to achieve in order to be able to completely overthrow the oligopoly of AWS in the Cloud market. Not only is it difficult to match the outstanding services, but it is equally difficult to be able to match up with the technology. As more and more customers sign up for AWS, there is a lot of expectations from the global enterprise. What is yet to be seen is whether the revenues are going to rise, or will they continue to decline for yet another quarter?